Blue Cross of Idaho Foundation, High Five of Idaho Grants Total $840,000 for Programs That Drive Sustainable Change and Create Healthy Environments for Idaho Youth

The High Five Children's Health Collaborative, powered by the Blue Cross of Idaho Foundation for Health recently awarded $750,000 to four Idaho cities to combat childhood obesity.  The collaborative also awarded an additional $90,000 to three cities as part of an Ambassador Program, including the City of Moscow, Idaho.    

Grant recipients include Nampa ($300,000), Kuna ($150,000), Middleton ($150,000) and Lapwai ($150,000). High Five of Idaho will distribute funds over a three-year period to help fund resources and programs that drive sustainable change for healthier environments. The selection committee also recognized Moscow, Pocatello and Meridian for efforts to fight childhood obesity with two-year $30,000 grants as part of the Ambassador Program.  Details on the ambassador program will be forthcoming over the next several weeks.

Each city created a video outlining health needs and ideas for reversing childhood obesity in their community, and encouraged residents to vote for the proposal on the Collaborative's Facebook page. 

The four winning communities will collaborate with the High Five team to develop and implement programs and policies proven to encourage better overall health, including the following:

1.            Increased physical activity

2.            Improved access to healthy and affordable foods

3.            Healthier schools and childcare facilities

4.            Parent education to help make healthier choices

5.            Public policies that fight the cause of obesity

"We want to thank all the residents of each city for their engagement and support of your community," said Kendra Witt-Doyle, Blue Cross of Idaho Foundation for Health Manager.  "Cities and towns across our state have a great role to play in combatting childhood obesity.  Each finalist expressed a sincere passion for the children in their community and a desire to create environments for healthier lifestyles. We are ready to work with our winning cities to make positive changes in Idaho."

The High Five Children's Health Collaborative has gained momentum since its launch, and has joined forces with associations, business, and communities to make childhood obesity a top health priority in Idaho and reverse its effects.

Date: 10/09/2013
Story Contact: Jen Pfiffner, Assistant to the City Supervisor
Phone: 208.883.7123
Email: jpfiffner@ci.moscow.id.us