Market Strategic Plan & Reports

Project Overview

The Moscow Farmers Market Commission conducted a strategic planning process that began in October of 2016. This process was facilitated by the collection of considerable data including the development of an economic impact study authored by Steve Peterson, University of Idaho, Department of Business, Academic Faculty. Planning also included data collected to date through the various NEED, FEED, SEED, and other surveys completed from previous strategic planning processes. Additional business data was collected during the winter months leading to 2016 as well as brainstorming session by Commission members as to the issues the Market is currently facing.

Strategic planning work included coming to agreement in regards to maintaining the current mission and vision statements, as well as, identifying the concerns and issues the Commission feels the Market faces now and into the future, establishing five major challenge areas. Also, a detailed Operational Overview was completed. Supporting objectives, goals, actions/strategies and accompanying annual deliverables were then developed for each of the identified major challenge areas. The Moscow Farmers Market Strategic Plan (PDF) was adopted by the Moscow Farmers Market Commission on February 8, 2017.